Toronto is a city full of diversity; from its people right down to its cuisine. With the increase of diverse immigrants flocking to Canada came an influx of new businesses, unbeknownst to Toronto at one point. One major proponent immigrants brought to Canada is the authentic cuisine of their native land. A popular cuisine that has made its way into the commercial scene in Toronto is Syrian food.
Those who made a new home from Syria to Canada have created unity with Canadians through their food. Many, however, face a few barriers – language being a major one – making it difficult to find work in this economy. Thus, many have resorted to opening their own businesses, selling their favourite native cuisine.
What can large and small retailers alike learn from foreigners?
Many retailers think on a grandeur scale, adhering to large trends and technological advancements to further heighten their business models. Tech disruptions and the decline of trends can be detrimental to this strategy. While everyone would like to develop a utilitarian approach and provide for the masses, there is opportunity barely uncovered in niches such as Syrian restaurants and markets.
When it comes to booming business, many don’t consider niche businesses to be at the forefront of profit generation, however, foreigners are proving there is substantial room for monetary gain within businesses that are authentic. These businesses typically have a base of extremely loyal customers who not only come back but bring in new crowds as well, creating even more revenue.
When it comes to investments in the commercial industries, retailers can take a note from foreign businesses that bring a touch of their old home to their new home. Many niche businesses remain in business for long periods of time due to the loyal customer base and curiosity of Canadians.
Learn more about the Syrian food trend in Toronto and how small businesses continue to flourish across the booming city: https://www.redevgroup.com/news-article/retail-restaurants-refugees—syrian-food-trend-in-toronto